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  1. D&B Rev.Up ABX
  2. D&B Rev.Up ABX - Modeling

D&B Rev.Up ABX - Modeling

Learn the best practices for modeling in both your CDP and Predictive Insights platforms, including how to use the outputs of those models.

Modeling

  • Prospecting & Account Fit Modeling
  • How to Review a Fit Model
  • Analyzing Model Performance: Precision and Recall
  • Cross-sell and Up-sell Modeling
  • Cross-Sell Modeling Step-by-Step
  • FAQ: Modeling Power Users
See all 8 articles

Modeling & Scoring with Lattice Predictive Insights

  • How To Use Score and Enrich REST API
  • How to Create a Fit Model in Lattice Predictive Insights (LPI)
  • How To Review A Lattice Predictive Insights Model (LPI)
  • How To Score And Enrich Accounts

Lattice Predictive Insights for Salesforce

  • Score & Enrich APIs

Lattice Predictive Insights for Eloqua

  • Configure the Lattice Predictive Insights (LPI) Platform
  • Configure Settings in Eloqua
  • Install Lattice Predictive Scoring & Enrichment Eloqua App (LPI)
  • Configuring Eloqua
  • Set up the Contact Scoring and Enrichment Canvas
  • Install & Configure Lattice Predictive Scoring & Enrichment Cloud Connector For Eloqua
See all 7 articles

Lattice Predictive Insights for Marketo

  • FAQ: CDP with Marketo
  • Setup in Marketo Admin
  • Setup in Lattice Predictive Insights (LPI)
  • Create Marketo Webhook
  • Basic Scoring Program
  • Advanced Scoring Programs
D&B Rev.Up ABX