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  1. D&B Rev.Up ABX
  2. D&B Rev.Up ABX - Modeling

D&B Rev.Up ABX - Modeling

Learn the best practices for modeling in both your CDP and Predictive Insights platforms, including how to use the outputs of those models.

Rev.Up Modeling and Prioritization

  • Introduction to modeling in Rev.Up
  • How to use and build a rules based model
  • How to use and build an account fit model
  • How to review an account fit model
  • How to create a cross-sell first purchase model
  • How to create a up-sell repeat purchase model
See all 10 articles

Live lead Scoring with Lattice Predictive Insights

  • Introduction to live lead scoring using Lattice Predictive Insights
  • How to Create a Fit Model in Lattice Predictive Insights (LPI)
  • How To Review A Lattice Predictive Insights Model (LPI)
  • How To Score And Enrich Accounts

Live Lead Scoring in Salesforce

  • Lattice Predictive Insights Package Installation Links Salesforce
  • Step 1: Installing Lattice Predictive Insights - Salesforce
  • Step 3: Configuring Lattice Real-Time Scoring and Enrichment Salesforce Application

Live lead Scoring in Eloqua

  • Step 1: Configure the Lattice Predictive Insights (LPI) Platform
  • Step 2: Install Lattice Predictive Scoring & Enrichment Eloqua App (LPI)
  • Step 3: Configure Settings in Eloqua
  • Step 4: Set up the Contact Scoring and Enrichment Canvas

Live Lead Scoring in Marketo

  • Step 1: Setup in Marketo Admin
  • Step 2: Configuring Lattice Real-Time Scoring and Enrichment Marketo
  • Step 3: Create Webhook in Marketo
  • Step 4: Basic Scoring Program
  • Step 5: Advanced Scoring Programs
  • FAQ: CDP with Marketo

Score & Enrich API

  • Score & Enrich APIs
D&B Rev.Up ABX