How to Connect to LinkedIn

This guide outlines the process for connecting & reconnecting LinkedIn Ad accounts to your CDP. 

Note: If you have have multiple LinkedIn Ad Accounts, separate connections should be created for each account.

Step 1: Create a LinkedIn Connection

Navigate to connections and select LinkedIn. Then, select the create button.

Step 2: Select "Add a new Account" 

The platform shows all your available LinkedIn connections in the drop-down list. To add a new account, select the "Add a new account" option that you can find after you click on the drop down. 

Note: Should there be several ad accounts, it may be required to scroll down to find the "Add a new account" option at the very bottom.

Identify the LinkedIn Account

Choose a name for the Ad account. This name helps identify the LinkedIn account during the campaign launch process. Then, click 'create'. 

Login to the LinkedIn Account

In a popup, you will be asked to provide the credentials and select login. Once successfully logged in, accept the permissions. This will create a new connection in your CDP.