To see the performance of the audiences activated to social, search and programmatic channels, you only have to do add the a user profile from to your ad platform seat or account. RevUp will automatically pull the audience performance data through our API integration pipelines.
If you want to know more about what performance metrics and ad platforms are supported read below.
The following table highlights the MSIGHTS user profile you need to add to your Ad platform account and permissions you need to set. MSIGHTS API integration will access your Ad account and pull the details related to ad campaign, audience performance.
| Ad platform name | User profile name | Permission | Notes |
|
Google Ads |
data.dnb.<customer name> google@msightsdata.com Note: Please contact your customer success manager to identify the correct personalized email ID for your company. |
read-only | See this article for details. |
| Facebook Ads |
10153529709911405 |
Advertiser (via Facebook Business Manager) |
See this article for details. |
| LinkedIn Ads |
Operations MSIGHTS |
Campaign Manager |
See this article for details. |
| Google DV 360 |
data.dnb.google@msightsdata.com |
Standard access | See this article for details. |
| Xandr |
data.dnb.xandr@msightsdata.com |
Network, Network Observer, Advertiser, or Publisher user |
See this article for details. |
| The Trade Desk |
data.dnb.ttd@msightsdata.com |
TTD account manager to enable access to My Reports endpoints | See this article for details. |
| MediaMath | Contact your customer services manager. | ||
| Yahoo | Contact your customer services manager. |
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